Nidhi Desai is from Ahmedabad, in western India, and has a background in graphic design and business management with a specialization in marketing. Having worked in both the fields, she believes how design can play an important role in creating ventures that are sustainable, effective and engaging. Nidhi is passionate about the environment, and through DSI, hopes to understand more about systems, business strategies and innovation, to bridge a gap between environment preservation and creating sustainable businesses.