9/22/2022 Fall ’22 Designer in Residence: Karen Proctor, Improv Lab


Joy Roach wearing a black shirt smiling at the camera

Joy is a first generation American that loves to bring her multicultural experiences into designing for the world. Her ultimate goal is to not only design innovative solutions for the world’s most intricate issues; but, also create societal norms around creativity so others are able to develop new levels of freedom for themselves. She received her undergraduate degree from Parsons School of Design in Strategic Design and Management. Over the past couple of years, she has helped individuals and companies develop varying business strategies and implement Design Thinking into the core of their businesses. In the heart of her work, she desires to evoke empathy, support sustainable efforts and provide invaluable freedom for those who encounter her work.

136 W 21st St,
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New York, NY 10011
(212) 592–2205