Lisa Nugent is Global Creative Director of Cross-Sector Innovation & Design for Johnson & Johnson, part of the Global Strategic Design Office (GSDO), where she works to improve and create valued patient experiences primarily with businesses in the Medical Devices & Diagnostics (MD&D) and Pharmaceutical sectors. Her team fosters a holistic design approach for new devices, User-Interface, services, and packaging based on patient insights and unmet needs. She delivers solutions that empower people with chronic disease to better manage their health and wellness. She also directs innovative qualitative research methods to inform patient journeys and discovery prototyping.
Her proposal, LIVING PROFILES, was funded by Project HealthDesign, a Robert Wood Johnson Foundation initiative to support innovation in personal health records. The working prototype (co-created with teens) was voted “best new product” by the Health 2.0 Launch audience in April 2009.
Lisa was for twelve years principal and founding partner of ReVerb, a highly acclaimed design and branding firm in Los Angeles. Starting as an experimental design collective, the studio was a place where numerous designers and students from around the world participated on projects intended to challenge conventional thinking. The partnership quickly evolved into a hybrid team that worked with corporations to find opportunity for global growth and relevance to an ever-changing audience through brand strategy and integration of media.
Lisa’s career in leading strategic thinking for brand development has included clients such as Nike, MTV, IBM, and Hewlett-Packard, as well as partnerships with start-ups to define their market entry through excellent design. Winner of the Chrysler Design Innovation Award in 1995, her work has also been recognized in numerous national and international exhibitions, competitions and publications.
Lisa earned an MFA in visual communication from the California Institute of the Arts in Valenica, and BFA in illustration at California State University, Long Beach. Lisa also studied with Yale in Switzerland and pursued fine arts and printmaking at University of California, Irvine.